Meredith Willson is honored annually at the North Iowa Band Festival, which is celebrated as a tribute to his life and his love of music. He will be remembered throughout the world for his famous melodies, but in Mason City we remember our “Music Man” for instilling a rich musical tradition in our community.
The 2017 North Iowa Band Festival marks 79 years the event has been held. The event is the largest free marching band competition in the Midwest. Tourism related expenditures contributed an estimated $78.6 million into Mason City’s economy last year. In Cerro Gordo County, tourism generated an estimated $191.37 million in visitor spending, a record for the county and the 11th highest County level in the State. Tourism related jobs employed nearly 1,500 people in Cerro Gordo County.